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According to HLN, the first German club to meet with Chelsea about a potential move for Kevin De Bruyne was Wolfsburg. The paper is reporting that the club had representatives in London on Monday, and that the two sides were discussing a potential move.
The paper is also reporting that Chelsea are asking a very large price for the player, demanding £25 million before they'd consider letting him go on a permanent basis. While I'm not going to put too much into the specifics of that report, the rumored high asking price is still encouraging.
Regardless of the exact amount of money that it would take to get Chelsea to part with their player, whomever is feeding the paper information is under the impression that it's a very large figure. That makes sense, as De Bruyne is still under contract for quite a while, and Chelsea have very little reason to want to part with the player permanently.
It's still early in the window, but it sounds as if the Blues are aiming high. It's hard to picture many German sides being able to pay that type of fee, so I'd have to assume that a loan is the most likely scenario at this particular point in time. It will be worth watching tough, as there's still nearly a month remaining in the window.