Position- Left Back
Present Situation: Chelsea had one of the best(unless best) LB in the world in Ashley Cole for a decade. He was one of the most consistent performers(again, unless most consistent) of the squad from his signing day. But now at 33, he is nowhere near his brilliant best. He fell behind Azpilicueta in the pecking order last season, who is a RB by trade. His contract is going to over and CFC probably won't renew it. His departure seems imminent and undoubtedly it creates a massive gap in our squad. But we have to move on. So, let's see what we have at our disposal. Ryan Bertrand & Patrick Van Aanholt- both were on loan last season. From what we've seen, it may say that none of them is good enough to be a starter at Chelsea. So we should keep one of them(possibly PVA, though I'd love to keep Bertrand, but he wants to play regularly) as second choice and buy a definite starter quality LB.
Transfer Targets: Luke Shaw, Alberto Moreno, Fellipe Luis, Ricardo Rodriguez, Fabio Coentrao.
Judgement: Shaw will be a nice addition, but he seems to be overpriced. If Southampton demand more than £20m, then we should consider other options. Fellipe Luis is old but experienced, and pricey, Athletico refused to sell him, so we have to exercise his buy-out clause which is around £19m. He'll be a short term solution, but a good one. Alberto Moreno looks like a hot property, his price will be around £12m, so he is a nice option. But reports suggest that he has his heart set for Madrid. It may happen because Coentrao doesn't want to play second fiddle to Marcelo, whereas Moreno is happy to accept it. In this case, i think we should make a move for Coentrao. He is not too young, not too old, hugely experienced and a top class LB. He also doesn't cost too much, probably around £20-22m. Finally we have Ricardo Rodriguez, one of the best LB in the Bundesliga. He is young, has physical presence, dominant in aerial duels, very good at crossing and creating chances as well as defending. He may be available around £15m. And i think it's a bargain.
Verdict: Buy Shaw if he is available around £20m, otherwise buy Ricardo Rodriguez.